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Friday, November 21, 2008
 
Who are we?
 

With more than 45 experts operating on all types of advertising services such as: creative services, strategic planning, media planning and buying, brand management and above and below the line operations.

Karoui&Karoui Advertising’s creative approach uses our cultural diversity to deliver the best results to our clients.

Karoui&Karoui Advertising is the communication agency for the Major telecommunication operators in the Maghreb:

  • Tunisie Telecom in Tunisia.
  • Nedjma  (Wataniya)  in Algeria.
  • Maroc – Connect (Wana) in Morocco.
  • Mattel in Mauritania

Karoui&Karoui Advertising works with the largest corporations operating in the Maghreb, such as:  

  • Procter&Gamble
  • Henkel
  • Danone

Karoui&Karoui Advertising brings together the expertise acquired through working with international companies along with a deep understanding of the maghrebian markets and culture.

Key Numbers

Over 40 campaigns developed in 2007.

Two awards won in 2007 at the MENA Crystal Awards:

  • Nedjma Couverture: Special Jury Awards
  • Nedjma Zidane: Soundtrack Cristal

One award in the Ranking Special Maghreb 2007-2008:

Agency: Karoui&Karoui Advertising Morocco
Client: WANA
Campaign: Wanaone

Below is a non exhaustive list of success stories:

  • MATTEL budget (2008)
  • Tunisie Telecom Budget (2007)
  • Second launch of Tunisiana (1.5 million subscribers in one year)
  • MEDITEL launch (1 million subscribers in one year)
  • NEDJMA launch (500 000 subscribers in 6 months)
  • Djezzy launch (2 million subscribers in 2 years)
  • Virgin launch (15% of market shares in 3 months)
  • Danone communication management (25% of the Tunisian market shares
 
 
 
 
 
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